American Advertising Federation- Corpus Christi Chapter- November Meeting: Effective Mobile Targeting

Join the American Advertising Federation's Corpus Christi Chapter at it's November Meeting. Guest speaker Ian Cunningham will discuss Effective Mobile Targeting.

• How to develop a successful campaign within the mobile ad ecosystem
• Why your geo-targeted ads will often show up 1,000 miles away
• How to navigate the cookieless mobile landscape
• Why, despite all of its downfalls, mobile can still be incredibly effective
• Everything you need to know about privacy in the mobile space

11:45 am - 12:00 pm - Networking 
12:00 pm - 1:00 pm - Effective Mobile Targeting 

About American Advertising Federation Corpus Christi Chapter
We are the only professional association that binds together the mutual interests of corporate advertisers, advertising agencies, media companies, suppliers and academia. The 50,000 nationwide members of the AAF share a commitment to make advertising a positive force in America’s economy and culture. We are advocates for the rights of advertisers and we work to educate policy makers, the news media and the general public on the value that advertising brings to the well-being of the nation and the world. At the same time, we respect the right of the public to truth in advertising, and we strive to represent these interests through education and self-regulation within our industry.

About Ian Cunningham 
Ian Cunningham is a Digital Media Specialist and Account Director at Goodway Group. Ian has an exceptional track record of delivering digital media solutions and driving sales, revenue, and market share growth in the automotive, luxury, retail, textiles and technology industries.

Prior to joining Goodway, Ian served as an Account Supervisor with Young & Rubicam, managing $15 million in business throughout Texas, South Texas and Oklahoma and led the Dallas field office to rank highest of all 13 Y&R field offices across the country. Ian also developed the first regional advertising guidebook for Y&R as introductory tool for new client board members to inform and manage client expectations.