Master the business lifecycle: valuation, financing, and deal structure for founders, buyers, and owners planning growth or exit.

Join us at the Coastal Bend Business Innovation Center for an essential panel discussion on the business lifecycle.

Whether you are a founder launching your first venture, a professional looking to acquire your next growth opportunity, or a business owner preparing for your eventual exit, The Business Marketplace is your guide to making informed, strategic decisions.

Navigating the path between starting, scaling, and selling can be complex. In this session, we strip away the ambiguity of business ownership by exploring the practical mechanics—valuation, financing, and deal structure—that every participant in the business lifecycle needs to master.

Featured Panelists:

• Bryan Johnson, MBA, CCIM: Serial entrepreneur, investor, and real estate expert with over two decades of experience in development and brokerage.
• Brett Morrison, CPA: Managing Partner at Jennings, Hawley & Co., P.C.
• Elizabeth Ackman, CFP, CEPA: Financial Advisor at Edward Jones.
• Keith Heavilin: Founder & President at YellowFin Digital, specializing in SEO and digital scaling.
• Moderator: Dr. Kent Byus, Entrepreneurship Faculty.

Who Should Attend?

• Aspiring Entrepreneurs: Learn why buying an established business might be your fastest path to success.
• Business Owners: Discover how to prepare your legacy for a high-value transition.
• Investors & Executives: Gain insights into valuation and transaction structuring in the local marketplace.